Elevate Your Happy Hour with Tanqueray Gin & OpenTable’s Collaboration

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Tanqueray Gin has teamed up with OpenTable to create a new experience for martini enthusiasts. The collaboration allows customers to reserve tables at participating bars and enjoy customized cocktails. With the partnership, customers can elevate their happy hour with specially crafted Tanqueray drinks in a sophisticated setting.

“With the resurgence of the martini, and recognizing the absence of a dedicated holiday celebrating this quintessential cocktail, we wanted to create an occasion to honor its timeless allure,” said Christina Choi, Senior Vice President of Gin, Tequila, and Breakout Growth Brands at DIAGEO North America. “‘Fancy Hour’ epitomizes Tanqueray’s commitment to delighting consumers with experiences centered around exceptional cocktails that pay homage to our nearly two-century legacy of iconic gin.”

To help introduce the occasion to gin lovers across the country and set the stage for martini month, Tanqueray co-hosted ‘Fancy Hour’ with Rachel Zoe. During the exclusive one-night event in Los Angeles on Tuesday, May 21st, Rachel brought together fellow fashion connoisseurs for a ‘Fancy Hour’ and showcased how a Tanqueray martini can be the start of stylish summer soiree with her personal favorite, the Tanqueray Dirty Martini.

This innovative approach provides a unique opportunity for cocktail lovers to savor premium gin in a stylish ambiance. The partnership aims to bring a touch of elegance and exclusivity to the traditional happy hour experience. By booking a table through OpenTable, customers can indulge in delicious martinis made with Tanqueray’s finest ingredients. This partnership not only elevates the cocktail experience but also introduces a new way for customers to enjoy their favorite drinks. Make your happy hour extraordinary with Tanqueray and OpenTable’s exclusive collaboration.

 

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